We are seeking a Marketing Officer to provide dedicated marketing, communications and PR support for Wivenhoe House. This post sits within the central UECS Marketing and Communications team and provides marketing support for Wivenhoe House. This post sits within the central UECS Marketing and Communications team More information on the hotel can be found at the following link: http://www.wivenhoehouse.co.uk/.
Duties of the Role
The successful candidate will be responsible for both digital and traditional engagement activity to drive sales and revenue for all services offered by the hotel (e.g. weddings, events, corporate functions and bedrooms). The Marketing Officer will use their understanding of the hospitality/events sector to reach the hotel’s wide-ranging customer base of University staff, students and public / external community.
The Marketing Officer will build strong working relationships with contacts within Wivenhoe House, as well as other UECS and University personnel and external suppliers. Activities will include digital campaigns, creation of printed marketing materials, PR links and media contact, website management, detailed marketing planning, activity and implementation for revenue generation, customer engagement, awareness and lead generation against targets.
Skills and qualifications required
The successful candidate will have excellent digital marketing experience especially in SEO, website management, social media and other channels to ensure that all digital content delivers a first-class user experience for our audiences. A strong familiarity with various content management systems is required, with the capability to embed best practices in digital and content production for the web including content strategy, usability and user-centred design.
The successful candidate will have experience of communicating with stakeholders and colleagues at all levels. Experience an understanding of the hospitality or event sector will be advantageous.
At the University of Essex, internationalism and diversity is central to who we are and what we do. We are committed to being a cosmopolitan, internationally oriented university that is welcoming to staff and students from all countries, faiths and backgrounds, where you can find the world in one place.
Please see the attached job pack, which contains a full job description and person specification which outlines the full duties, skills, qualifications and experience needed for this role plus more information relating to the post. We recommend you read this information carefully before making an application. Applications should be made on-line, but if you would like advice or help in making an application, or need information in a different format, please contact resourcing@essex.ac.uk
*More information: Working at the University